Sales and Marketing Specialist

Position: Sales and Marketing Specialist

Department: Marketing & Sales

Reports Directly To: VP of Operations

General

The Marketing and Sales Specialist is responsible for promoting and selling our medical devices, including EECP, Holter ECG recorder, ABP recorders and Cloud-based ECG analysis solution to healthcare establishments. This role involves market research, coordinating marketing efforts, maintaining relationships with clients, and attaining sales goals.

Duties & Responsibilities:

  • Identify new opportunities to increase product sales.
  • Assist in investigating and resolving customer complaints.
  • Strategically negotiate the terms of sale with customers to close sales.
  • Cold call and visit prospects on location.
  • Set appointments with provider’s staff and administrators.
  • Manage all leads and customers within a defined territory.
  • Educate medical staff on the benefits of medical devices.
  • Provide product demonstrations and support.
  • Maximize profits by upselling and cross-selling additional products.
  • Communicate between sales and support teams to improve customer experience.
  • Collect, analyze, and present field sales data to assist with strategy planning and implementation.

Qualifications:

  • Education: Bachelor’s or Associate Degree in Business, Education, Medical, History, Marketing, Engineering, Medical Technology, etc.
  • Skills: Desired skills include understanding of the medical device field, marketing analytic skills, experience with the selling process, and experience selling to medical professionals.
  • Experience: Fast learner and agility in adopting changes. Experience working as a Marketing and Sales Specialist in the past, and experience with a CRM tool like Salesforce is a plus.

Training Requirements:

  • Product Knowledge
  • Vasomedical quality management system